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Social Media Conversation Basics

Talking with people on social media is different from talking face-to-face and talking on the phone. Here’s some advice for how to master social media conversations.

This article appears in: Articles • Communication • Level 3

Should You Say The Same Thing On Different Tools?

Cross-posting the same message on several social media tools might seem like a good idea. But is it really a smart strategy?

This article appears in: Articles • Communication • Level 3

Multiple Twitter Personalities (Part 2)

Have you decided to try having multiple Twitter accounts? Here’s what you need to know to make it work for your business. (Part 2 of 2)

This article appears in: Articles • Communication • Level 3 • Twitter

Multiple Twitter Personalities (Part 1)

Are you struggling to find your business voice on Twitter? Maybe it’s because you need more than one Twitter account. (Part 1 of 2)

This article appears in: Articles • Communication • Level 3 • Twitter

Connect With Facebook Tags

Your business can tag other business pages on Facebook when you comment or create a wall post. Find out how and why to use this important engagement practice.

This article appears in: Articles • Facebook • Level 3

Use Facebook As Your Page

Using Facebook as your business page allows you to interact with other business pages. Here’s how your business can start using these features today.

This article appears in: Articles • Communication • Facebook • Level 3

Facebook Status Update Tricks

Want to make your Facebook status updates work even harder for your business? Here are three ways you can use status updates to reach your target audience.

This article appears in: Articles • Facebook • Level 3

Signal, Noise, and Twitter Following

Are you willing to rethink your social media decisions? I recently tried a new Twitter follow policy and was surprised by the results.

This article appears in: Articles • Community Management • Level 3 • Twitter

Add A Twitter List

Twitter lists give you a powerful tool for organizing the people and businesses you interact with on Twitter. It’s easy to create a list using these simple instructions.

This article appears in: Articles • Community Management • Level 3 • Twitter

Social Media Secret Ingredient

Do you know the secret for social media success? You must be flexible and willing to try new things. Here’s why this is true, and how to embrace this aspect of social media. [members only]

This article appears in: Articles • Level 3 • Smart Examples • Your Social Media Program