A Twitter Band-Aid Can’t Save Your Business
Do you think adding social media will fix your current business challenges? For most businesses, it simply puts an unflattering spotlight on your operational challenges. Learn why you should fix your business before adding social media.
This article appears in: Articles • Level 1 • Running A Business
Why Do You Use Social Media?
Are you using social media with purpose? Or are you just doing what everyone else is doing? Your answer contains the blueprint for your success or failure.
This article appears in: Articles • Level 1 • Your Social Media Program
First Look At Google+ (Plus)
With the launch of Google+ (Plus), the social media landscape has changed. Here’s a first look at how this social networking site works and why it may become important for your business in the future.
This article appears in: Articles • Google Tools • Level 1
What Is RSS? And Why Does It Matter?
Learn how setting up an RSS reader can save you time hunting for new blog posts and news items. Take advantage of RSS push publications to save time online.
This article appears in: Articles • Blogging • Business Technology • Level 1
It’s Not Obvious To Anyone Else
Are you feeling awkward about what you share on social media? You have a unique viewpoint that others want to hear. Step up and share your insights and perspective.
This article appears in: Articles • Branding • Communication • Level 1
Free Ebook: Twitter For Beginners (Updated)
The Twitter for Beginners ebook provides a great introduction to using Twitter for business. In just 32 pages, you learn the basics of Twitter use and tips to help you jump start your business on Twitter.
Put Your Best Foot Forward With Technology
I recently spoke about 10 ways you can use free technology tools to make a great first impression. While this talk focuses on the job search, the skills and tools can help you improve how your business uses technology as well. Includes video and presentation slides.
This article appears in: Articles • Business Technology • Level 1
A Letter To Myself
On the anniversary of 16 years of self-employment, I write a blog post to my former self with some advice for the journey ahead.
This article appears in: Articles • Level 1 • Running A Business
Getting Started With Social Media (Ebook)
Looking for a great introduction to social media? Want to kick start your social media efforts? We’ve written the ultimate Getting Started With Social Media guide for our newsletter subscribers.
This article appears in: Articles • Level 1 • Your Social Media Program
Customers With Benefits
You care about your business and have a vision for it’s growth. But did you know that building strong relationships with your customers is the path to reaching every business goal you set?
This article appears in: Articles • Level 1 • Your Social Media Program










