Facebook Places and Your Business
Facebook Places, a location-based social networking service, allows customers to check-in at your business using a mobile device. Are Facebook users checking in at your business? Here’s how to find out.
This article appears in: Articles • Check-in Services • Facebook • Level 2 • Mobile • Proximity Marketing
Claim Your Business Name On Social Media
Does your business have the best possible account name on each social media site you use or plan to use? Here’s a strategy to help you accomplish this.
This article appears in: Articles • Branding • Level 2 • Your Social Media Program
Is Your Business Ready For Social Media?
Do you know which business characteristics help or hurt your social media efforts? Here’s a list of factors that can drive your business social media success.
This article appears in: Articles • Level 1 • Your Social Media Program
Free Social Media Monitoring Tools
Are you really listening to what people are saying about your business online? Here’s a run down of free social media monitoring tools and where to listen for these hidden conversations.
This article appears in: Articles • Level 2 • Reputation Management
Add Twitter To LinkedIn
Would you like to share your tweets with your LinkedIn profile? Here’s how, along with some guidelines to help you decide if this would help your business.
Outsourcing vs. Do-It-Yourself Social Media
The Social Media DIY Workshop believes that every small business can have a do-it-yourself social media program that takes advantage of specialized expertise outside your business. Find out how a blended strategy can give your business great results.
This article appears in: Articles • Level 1 • Your Social Media Program
Outsource Your Business Social Media?
Should you outsource your business social media? Or should you do it yourself? It’s a common question. Here are some uncommon insights to help you find the best solution for your business.
This article appears in: Articles • Level 1 • Your Social Media Program
Using Twitter Lists
You can use Twitter lists to help you manage your Twitter community and provide helpful resources for other Twitter users. Use these ideas to create your own Twitter list business solutions.
This article appears in: Articles • Community Management • Level 4 • Twitter
Facebook Status Update Tricks
Want to make your Facebook status updates work even harder for your business? Here are three ways you can use status updates to reach your target audience.
Signal, Noise, and Twitter Following
Are you willing to rethink your social media decisions? I recently tried a new Twitter follow policy and was surprised by the results.
This article appears in: Articles • Community Management • Level 3 • Twitter











