Whether your business already uses social media, or you are just in the planning stages, this webinar gives you an overview of how to build a social media plan. You will learn the five basic components of a social media program and how they work together to address your business challenges.  You can use this process to build your social media presence and maintain it as you gain experience with social media.

• Before You Start: You are responsible for social media for your small business, non-profit, or government agency. You are looking for an overview of how to build and maintain a social media program.
• Learning Level: 1 | Social Media Basics
• Article Last Updated:  Sunday, December 4, 2011

How To Use Social Media To Grow Your Business

5 Easy Steps To Build And Maintain Your Social Media Program

Are you ready to start a social media program for your business? Or have you started using social media but you are not satisfied with the results? Social media provides tools that can transform your small business.

In this 42 minute webinar, you will learn:

• How to harness the power of social media to achieve your business goals
• The building blocks of a successful social media program for any size business
• How social media is different from traditional marketing
• Guidelines for choosing the best social media sites for your business
• Tips for building your online community with existing and potential customers
• The topics of conversation that make you invaluable to your community
• Where to find hidden conversations about your business online
• Why you need a reputation management plan and what goes into it
• How to measure you social media success in meaningful ways

In addition, you get a 12-page workbook that helps you get the most from the webinar. It contains:

• The major webinar points
• Diagram of the 5-step process to build and maintain your social media program
• List of over 50 social media tools broken out by category
• List of over 30 social media monitoring tools (mostly free)
• Checklist of over 30 things you can do today to put what you learned into action

Here’s a short video trailer for the webinar that explains the highlights of what you will learn.

For easier viewing, click Fullscreen. Press ESC or click Close to end full screen viewing.

Social media isn’t rocket science. With a little background information and a few helpful resources along the way, you can design and run a successful social media program that helps you grow your business. Why don’t you get started today creating the foundation for future social media success?

Purchase The Webinar: 5 Easy Steps To Build And Maintain Your Social Media Program

Buy without risk! We offer a full refund for anyone not satisfied with their purchase in the first 30 days.

This webinar sells for $77.

Your turn: Do you have questions about this webinar? Or, have you purchased this webinar and you want to share your feedback here? We welcome your questions and feedback.

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