Summary: Want to build your business Facebook page? Here are instructions along with important tips for getting off to a great start. (Part 2 of 2)
Before You Start: You want to create a Facebook business page. You understand why a Facebook page is the best option for your business. You have a personal Facebook account. You started created a Facebook page in part 1.
Learning Level: 2 | Getting Started
Note: Facebook recently updated the process for creating a Facebook page. We will update this article to reflect those changes.
Completing Your Business Page
What you should have ready:
- You have started creating your business page.
- An image file for your business page. While Facebook accepts rectangular pictures, square pictures look better. Adjust your image before uploading it.
- Decide on a brief description of your business that appears below your logo and is visible with every tab.
- Decide if you want to have a fan discussion forum. You can remove this tab if you don’t want to use this feature.
Here are few other tips before you jump into the procedure:
- You don’t have to set privacy settings for your business. A business page is public. You can restrict access by country and age only.
- You should complete your business page before you publish it. This way, your page stays private until you have everything ready to go.
To continue creating your Facebook business page:
- Display your incomplete business page (if necessary).
- Hover your mouse over the question mark (logo place holder).
- Click Change Picture and choose Upload a Picture to use a picture on your computer. Follow the directions to locate and upload your business page logo or image.
- Under your image, click Edit Page.
- If your business needs to restrict users by country or age, click Edit under Settings and make the appropriate selections. Click Save Changes.
- Click Edit under Wall Settings. Change Default View for Wall to Posts by Page and Fans to allowyour fans to interact with your business and other fans on your Wall. At Fan Permissions, check the boxes to allow your fans to add all content types.
- Click View Page.
- In the box under your logo/image, click to edit the text “Write something about…” and type your business brief description. Include a link to your website.
- Click the Info tab. Click Edit Information. Fill in the information about your business organized into sections. Follow the instructions on the screen to complete all sections. If the sections are not appropriate for your business, it means that you selected the wrong business category or sub-category. You must delete your page and start over with a different choice.
- Click Done Editing when you have edited all Info tab profile sections.
- If you want to upload business photos, click Photos tab and follow the instructions for creating albums and uploading photos.
- If you would like to have a fan discussion forum, click Discussions tab and follow the instructions to add the first discussion topic.
- If you would like to delete the fan discussion forum, click Wall (if necessary), click Edit Page (below logo/image), locate Discussions Boards under Applications, click Remove Application, and click Remove to confirm removing the application.
- Begin posting your first status updates, links, videos, wall photos, or other content on your wall.
- When your page is ready for fans, click Publish This Page at the top.
There are many other things you can do to customize your page and post content. It’s a journey of a thousand steps, and you have completed the first step. Congratulations.
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