Great information. I have a personal profile and a FB “page” for my business, I want to invite customers to like my page, but they are not currently “friends” of mine on the personal profile side. I don’t want them to be personal “friends” as the goal is to keep personal and business separate. How do I accomplish this?

Thanks,
Robin

I’m happy to help you sort this out. First, you are correct that people who land on your business page have no access to your personal profile. On your page, there is a list of page admins that appears in the upper left. (Check my page http://www.facebook.com/SocialMediaDIY to see an example.) Anyone who clicks on your picture can see your name and anything you make available to “everyone” in your privacy settings.

I added a “Featured Admins” area on mine, which is totally optional. If you want this, you can find in when you edit the page.

It’s a little tricky picking the correct business type when you start out. I think local business is more for people who have a storefront and expect walk-in business. I think you can do either a company or local business, which ever seems best to you. Check my article on creating your Facebook page for more details. (http://socialmediadiyworkshop.com/2010/03/create-a-facebook-page-for-your-business-1/)

You can change the business category later, but not the business type.

You understand Use Facebook As Page correctly. It lets your business page like other pages (not profiles) and comment or post as your page (instead of your profile). It’s a very cool new feature that adds a lot of value to business owners. I shared an article about this feature as a newsletter-only article a few weeks back.

Let me know if you have any other questions!

Thank you for this post and for updating it! Facebook changes so often, and it’s wonderful to see that someone is able to keep up.

I’m not new to FB as a personal user or even Web design, but I am new to business pages on FB. Am I correct in understanding that when customers access my business profile that they will not be able to see anything on my personal profile? There’s nothing on there that I couldn’t post on a billboard, but who knows what a customer mind find objectionable? (Glasses, a sweater, a movie I liked, etc.)

Also, I started to create a business profile, but I’m not sure which kind it should be. I’m a writer, editor, and graphic designer, but I live in a rural area. So, a lot of my customers are pretty far away. Does that mean I’m a company and not a local business? Or, am I a public figure? That seems to fix better with the drop down boxes, but I don’t think my one book makes me famous.

Finally, when I go to the Account drop down and select Use Facebook as Page, if I click Switch, I’ll just be administering the page and not actually converting my personal profile. Correct?

Sorry for so many questions, but I want to be right in whatever I do.

Thanks again for your article and the entire blog.

Stanford